Your Customers give You Permission to Market to them!
Permission based marketing relies on collecting the customer’s phone number through various means; in house advertising, social media platforms or other advertising mediums requesting customers to opt in either by requesting in return for a service, or as a subscription that generates rewards, as an example. The customer must opt-in to receive marketing material on their mobile device, and must be given the opportunity to opt-out of future messages. These regulations and rules must be followed. This is simple marketing
SMS marketing ads have a 98% open rate, a 45% conversion rate, and are typically read within three minutes of deployment. That makes it an impressively effective strategy for rapid engagement with a large volume of potential customers. SMS marketing is more strictly regulated than other marketing channels, but tends to benefit from having clearly defined best practices that are standardized through cellular carriers
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